A qualified appointment is not just about booking a time slot; it ensures the lead meets certain criteria that make them more likely to convert into a paying client or customer. Here's what makes a booked appointment qualified:

1. Relevant Needs

2. Clear Intent

3. Decision-Making Ability

4. Budget Fit

5. Pre-Screened Information

6. Availability and Commitment

7. Proper Lead Source

The Speed to Lead method is a sales and lead conversion strategy focused on responding to new leads as quickly as possible. The premise is that the faster you engage with a lead after they express interest (e.g., submitting a form or clicking an ad), the more likely they are to convert into a customer.

Your involvement in the lead generation process depends on your preferences and the outcomes you want to achieve. Our approach is flexible, so you can choose how hands-on you'd like to be.

Here's what we typically suggest:

Minimal Involvement:

If you prefer, we can handle everything end-to-end, from targeting the right audience to setting up and optimizing campaigns. We'll keep you updated with regular reports and only require your input for approvals or strategic direction.

Moderate Involvement:

If you want to stay more involved, we can collaborate on defining the target audience, reviewing campaigns, and ensuring the leads align with your expectations. We’ll also provide insights into the performance so you can make informed decisions.

Ultimately, we’re here to save you time and ensure you get high-quality leads, so you can focus on serving your clients and growing your business.

Knowing when you're ready to work with digital marketers involves assessing whether your business has a solid foundation to support and benefit from their expertise. Ensure you have a clear understanding of your goals (e.g., more leads, sales, or brand awareness), a well-defined target audience, and a compelling offer. Your business should have the capacity to handle increased demand, systems in place to track leads and results, and a budget.